Specifically, research has shown that approximately 5 percent of light is reflected off skin. Of the 95 percent absorbed, 40 percent is re-emitted through its surface. Factors such as aging, fatigue and dryness can minimize surface radiance. Inner light loses its intensity and purity as the bluish and pinkish hues of flawless, radiant skin are absorbed by melanin and decrease microcirculation.

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Emulsions! Emulsions are packed in tubes and are used for variety of skin types. This type of make up foundation gives less sheen than cream or liquid foundation. This foundation covers the blemishes also.

Creams! Cream foundations are suitable for dry skin as they contain high proportion of oils and are creamy. Cream foundations provide heavy coverage but give a glossy finish. These have more moisturizing properties.

Liquids! Liquid foundations are easy to use and are packaged in bottles. These are available in oil based and water based formulas. These are formulated for all skin types. They cover the skin smoothly with a light sheen and can be best suited to cover blemishes and scars.

Cakes or sticks! These are solid in form and have greater drying effect. Due to drying effect, it is suited for oily skin. With dense matt cover, these are good for covering scars and blemishes.

Cakes or stick foundations are popular for photographic and stage work but are too heavy for everyday use.

Powders! The powder foundation control shine and provide oil-blotting. Compact powders are heavily formulated as they contain a certain amount of foundation. Powders are used during the day for touching up and help to reinforce coverage.

Waterproof make up foundation! Sometimes foundation does not last long. This is possible especially in summer due to humidity and higher temperatures.

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1. For a natural look your foundation must match your skin tone. Test foundations along your jawline. You will know the best color because it will disappear into your skin.

2. Spread foundation on your hands and pat it on your face, then smooth out with a sponge making sure not to pull or stretch the skin. Be extra careful in the area around your eyes where the skin is super thin. Don’t forget to apply foundation on your eyelids and lips.

3. To make foundation last apply moisturizer first giving the foundation a base. Dry skin will soak up the foundation if not given that base. For oily skin use an oil-free moisturizer and powder foundation

4. On hot days foundation can be difficult to keep looking fresh. Set your foundation in the morning using a loose powder and puff, then do regular touch ups throughout the day.

5. To cover imperfections apply foundation first and then go back and dot on a concealer that neutralizes red. For noticeable imperfections like very dark circles and birthmarks use a yellow concealer (available from Mary Kay). Don’t use too much powder in problem areas because it will draw attention to it.

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• Test foundation along your jaw line – not on your hand and definitely not on the inside of your wrist. View it under different light settings. It must match the natural color of your neck.
• For easy transition from day to night makeup, touch up with Sacha’s Dual Activ Foundation. If will provide the finish of a powder with the coverage of a foundation.
• Dampen your cosmetics sponge to create a sheer finish.
• For a great makeover you must start with the right foundation. Whereas eye shadow, lipstick, and blusher accent the face, it is the foundation that sets the tone for a woman’s appearance. Sacha’s foundations are all yellow-based. If you are like most women, you have yellow-based skin and must wear a yellow-based foundation. Our Sacha Foundations are available in cream, liquid, or dual activ (powder and foundation in one). Test foundation on the jaw line or forehead.
• If you want your foundation to look sheer, apply it with a sponge. For more coverage apply it with your fingertips. Professional makeup artists prefer using a makeup brush as this will apply and blend the foundation beautifully.

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Most women have yellow-based skin. They include most Caucasians and all Asian, Latin and African women. To get that perfectly natural, flawless look they need to wear foundations with a yellow base.

Most foundations on the market however have pink or orange tones. Women wearing these foundations often end up looking artificial, ashy and two-toned.

Foundation Tips

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