Fashion is On

Celebrity couple David and Victoria Beckham has teamed up once again to launch a new fragrance duo inspired by the intimacy and romance these two vibrantly share. Decadently scented and extremely elegant, introducing theIntimately Yours collection for men and women. Both fragrances carefully designate the unique personalities of David and Victoria with an alluring combination of juicy fruits and summer time florals. Expected to arrive this September 2010, Intimately Yours for him and her accompanies a charming aroma, distinctive yet sentimental. The new fragrance collection by David and Victoria Beckham resembles the same edgy attitude as Intimately Beckham for him and her, except this time not as musky and more personal.

Top: Iced Lemon, Green Leaves, Red Orange

Middle: Lanendar, Sage, Frozen Basil

Bottom: Tonka Bean, Sandalwood, Vetiver

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Over the last decade, Orla Kiely has created a brand of distinctive womenswear, accessories, travel and homeware. Orla now introduces her first signature fragrance; a light floral scent which has been inspired by nature. Orla partnered with KMI Brands, who are also behind Ted Baker fragrances, to create this scent.

Orla Kiely Eau de Parfum begins with top notes of green tea, peach and bergamot. The heart is a fragrant bouquet of rose absolute and delicate white flowers blended with a subtle touch of chocolate and osmanthus. Sensual musks, tonka bean, cedarwood and sandalwood combine to create the base.

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Shakira is on fire right now. The singing superstar opened and closed the 2010 World Cup, has an international hit (“Waka Waka”), continues to sell millions of albums, and is kicking off a U.S. tour this September

Adding to the list? A new perfume called S by Shakira will launch this September in over 15,000 stores, including drugstores and mass- and mid-tier department stores.

“My feeling is that personal care and beauty should be effortless and accessible for everyone,” Shakira said in a statement. “When you give someone a fragrance, you’re giving them something of yourself. It’s a gift of your essence.”

The singer is in good company — parent company Puig also owns the highly successful Antonio Banderasfragrance franchise.

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Le Paradis de Nina opens with citrusy sparkles of orange, mandarin, orange blossom and delicate almonds. A heart features heliotrope along with glazed apple and gardenia, whereas base notes incorporate sandalwood, blond wood, patchouli and vanilla. The fragrance is available as 50ml edt.

Le Paradis de Nina aims at urban princesses who want to leave a sweet-seductive trace in a romantic way.

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Stepping out for a promotional appearance, Jennifer Aniston was spotted at Harrods department store in London.

The “Bounty Hunter” babe was in the house to launch her new fragrance, as well as meet and greet the fans who showed up to buy a bottle of her perfume.

Of the new scent, Jen noted that she was going for a very specific effect, setting her fragrance apart from its peers.

Ms. Aniston explained, “I am not a big perfume-y fragrance fan. I want people to go ‘what is that? You smell great!’ But most of all, I wanted it to smell natural.

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Add the finishing touch to your wedding outfit with a signature wedding scent.

Vera Wang Bouquet eau de parfum

Perfect for: Classic brides who love subtlety and understated elegance

From the queen of bridal comes a fresh, classically elegant floral fragrance blending notes of white narcissus and honeysuckle with black currant leaves and lavender.

Creed Love in White eau de parfum

Perfect for: The jet-set bride

First Lady Michelle Obama’s fragrance of choice is an exotic blend of orange zest from southern Spain, iris from Egypt, magnolia from the mountains of Guatemala, and sandalwood from India. It’s the perfect scent to try for your destination wedding.

Dolce & Gabbana Rose The One eau de parfum

Perfect for: The sensuous bride

Flirtatious, playful and evocative; it opens with a rush of succulent citrus fruit and cassis and builds to a luxe mix peony, lychee and, of course, the impeccably graceful Bulgarian rose. A subtle yet sensuous hint of vanilla will prove irresistible on your wedding night.

Kenzo Amour Florale eau de toilette

Perfect for: Romantic, spring brides

A dreamy scent in an über-desirable bottle – opening with a bouquet of fresh white blossoms and top notes of neroli, grapefruit-black currant and essence of cardamom. White musk and cedar wood complete this fresh, floral fragrance.

Estée Lauder Beautiful eau de parfum

Perfect for: Any bride – any season

Composed of over 1000 fresh flowers including lilies, roses, jamine and marigold, this classic scent is vibrant and feminine with hints of mandarin, sandalwood and moss. It’s the perfect accompaniment to the most romantic day of your life.

A popular perfume brand, Emilio Pucci is ready to launch new feminine perfume Miss Pucci in September 2010.This fragrance follows Pucci Vivara 2007, even the package is alike to Vivara’s motif. Three unique perfumers like François Demachy, Christine Nagel, and Benoît Lapouza collaborate to form Miss Pucci. The notes of citrus, rose, orange blossom, jasmine, cedar, iris, and white musk are captured in this composition.

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If you didn’t already know just how sweet the marriage between Mariah Carey and Nick Cannon is, the stongstress’s newest signature scent is about to shine a spotlight on their Hollywood love-affair.

If you didn’t already know just how sweet the marriage between Mariah Carey and Nick Cannon is, the stongstress’s newest signature scent is about to shine a spotlight on their Hollywood love-affair. The just-announced addition to her fragrance empire, Lollipop Bling, gives a nod to that magical moment when her man ring-popped the question. “The inspiration for Lollipop Bling was Nick’s marriage proposal to me,” she says in a release.

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Coty Beauty will grow their ultra-successful Celine Dionpefume franchise this September with the launch of Pure Brilliance.

According to WWD, Pure Brilliance is a fruity floral scent with top notes of pear, apple, green leaves and freesia, a heart of honeysuckle and muguet, and a drydown of blonde woods.
There’s a good chance the new fragrance will be a hit. Of the mega star’s eight scents with Coty, five (including Pure Brilliance) are still sold and global sales have reached $850 million.

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Demi Moore is not just another pretty face in a fragrance ad.

That became clear during a brief interview at a reception organized in New York last week by Vanity Fair magazine and L’Oréal to trumpet the beauty giant’s U.S. launch this weekend of its new Helena Rubinstein women’s fragrance, Wanted, for which Moore is both the face and the inspiration.

The fragrance represents Rubinstein’s reentry into the U.S. market after beating a retreat in 2003. The fragrance will be sold exclusively in 674 Macy’s doors across the country.

Moore was signed by Rubinstein in 2004 and has become increasingly involved in its development. Describing the Wanted launch as “an effort to test the waters,” she noted Rubinstein recruited her while looking for “a way to reinvigorate the [Rubinstein name]. They never really had a face of the brand,” she said.

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Lola is the latest perfume from Marc Jacobs. It follows the über-pleasant, über-cheerful Daisy, and is being touted as Daisy’s “confident and slightly vampy older sister”.

I’ll start with the bottle — as was the case with Daisy, the bottle here is surely at least half the point, maybe even the whole point. Daisy’s original bottle, adorned with white “retro-cool” vinyl flowers, was cute as the dickens, and while I wasn’t so sure about Lola’s bottle when I first saw the pictures, it turns out to be cute as the dickens too. The bright vinyl flower on the cap is absurdly large, so that the 50 ml bottle (see below right) in particular looks as though it might topple over at any moment. It made me laugh out loud as soon as I saw it in person. Again as with Daisy, it’s hard to take a perfume in such a bottle too seriously.

The juice is just fine. It’s pretty much exactly what it purports to be: a slightly older, slightly more sensual scent than Daisy. It seems perfectly calibrated to be Daisy’s older sister, although as several people pointed out when it was announced, if the model in the Lola ad (Karlie Kloss) is Daisy’s older sister, then Daisy must be about 12 years old.

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Victoria`s Secret launches a new fragrance from the Parfums Intimes collection. This is the fifth and latest fragrance in the Parfums Intimes collection,and arrives in the markets October 2009.

Velvet Amber Blackberry has unique sensation of velvet – the plush texture, the rich depth of color, the indulgence. The fragrance represents the luxurious warmth of amber, lusciously ripe French blackberries and Turkish rose.

The collection also includes a Fragrance Mist and Shimmer Fragrance Powder.