Fashion is On

Selma Hayek has announced she will be creating her own anti-aging skincare line that will be sold in drugstores.

She said “I’m trying to develop a line with a drugstore so that it is affordable for everyone. We’ve researched for two to three years. My grandmother was a cosmetologist and she used to make her own creams, but my whole approach is how can we get the essence of the really expensive ones, but for everyone to be able to afford.”

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Inspired by her grandmother, a former cosmetologist who blended her own creams using secret ingredients sourced in the Latin America, Hayek has spent the past two or three years researching methods and ingredients for a number of anti-aging products.

“I’m trying to develop a line with a drugstore so that it is affordable for everyone”, say Hayek. “My whole approach is how can we get the essence of the really expensive [brands], but for everyone to be able to afford”.

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Newlywed Salma Hayek’s husband is the CEO of a multibillion dollar fashion empire – but he’s not above playing stylist for his wife.

“François was my stylist,” Hayek, 42, tells InStyle for its April issue about the champagne Bottega Veneta gown she wore to the Golden Globes. “It was Christmas and I was just overwhelmed with so many things to do. He said, ‘Let me help you. How can I help?’

“And I said, ‘Well, I have to pick a dress for the Golden Globes,’ ” Hayek continues, recounting her conversation with hubby François Henri-Pinault, whose company PPR oversees Balenciaga, Gucci and YSL. “So Bottega Veneta sent swatches and sketches, and François worked with the designer Tomas Maier, and he took care of everything.”

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